C-Suite Positioning Expertise

“Before you are a leader, success is all about growing yourself. When you become a leader, success is all about growing others.” —Jack Welch

I specialize in positioning C-Suite executives as thought leaders and influential voices in their industries. By crafting tailored narratives aligned with both personal and organizational goals, I ensure their insights and leadership are recognized across platforms.

I work closely with senior leaders to develop content that reflects their expertise and vision, including authoring articles, coordinating interviews, and securing speaking engagements. Internally, I align leadership with company culture, fostering trust and engagement through consistent messaging.

Through strategic content creation and media relations, I elevate C-Suite profiles, enhancing their influence and driving the organization’s reputation as an industry leader.

I secured an interview for Trident Group’s Chairman, Padma Shri Rajinder Gupta, in The Textile Magazine. The feature, titled “Trident – an Inspiring Success Story for Future Generations to Come,” highlighted Mr. Gupta’s journey and vision, establishing him as a visionary leader in the textile industry. My role involved crafting the narrative, coordinating the interview, and ensuring the feature’s placement.

Times of India Feature on Economic Policy & Planning Board. Mr. Gupta’s appointment as Vice Chairman of the Punjab Economic Policy & Planning Board. This feature positioned him as a key figure in regional economic planning, further enhancing his leadership profile. Also covered in Hindustan Times. 

“Make in India – Trident” Feature in The Textile Magazine:I facilitated a feature in The Textile Magazine under the “Make in India” initiative, where Mr. Gupta’s leadership and Trident’s contributions were showcased. The interview emphasized Trident’s commitment to the national agenda, further solidifying Mr. Gupta’s status as a leader in the industry.

Feature on PCA Presidency Mr. Gupta’s election as President of the Punjab Cricket Association. This news being featured in several major publications (like The Indian Express & TOI) underscored his influence beyond the textile industry, showcasing his leadership in sports administration.

Times of India Feature on PCA Re-election
I ensured that Mr. Gupta’s re-election as President of the Punjab Cricket Association was featured in The Times of India, reinforcing his continued leadership and influence.

Collaboration with agencies for coverage in interview format in CNBC TV18 and Zee Business. These interviews delved into his journey and vision, reinforcing his image as a tycoon in the Indian textile industry. My involvement included coordinating with the media, preparing Mr. Gupta, and ensuring the interviews resonated with the audience.

Zee Business Video Interview : Managed the collaboration for an exclusive interview with Shri Rajinder Gupta, aired on Zee Business under a format that covers inspiring success stories of leaders. My involvement included coordinating with the media, preparing Mr. Gupta, and ensuring the interviews resonated with the audience.

Outlook Special Initiative: I facilitated a special feature in Outlook, where Annova’s founders were covered as “Changemakers of Modern India.” This initiative positioned them as influential figures shaping the future of business process management in India.

Feature in The Future Textiles: Showcasing Leadership in Innovation: I secured a feature in The Future Textiles, a leading trade publication, highlighting the forward-thinking initiatives led by Trident Group’s Chairman, Shri Rajinder Gupta. The article positioned Mr. Gupta as a visionary leader driving innovation in the textile industry. By emphasizing his role in spearheading these initiatives, the coverage reinforced his reputation as a key figure shaping the future of textiles. My contribution involved crafting the narrative and ensuring the article aligned with the strategic goals of C-Suite positioning.

INDIA CSR Feature: To weave Mr. Gupta’s personality into the fabric of Trident’s narrative, I always provided an appropriate and glorious photograph of him alongside the stories I pitched. One such success was a feature in INDIA CSR, which covered the inauguration of the NC Gupta Memorial Non-Invasive Cardiology Centre at CMC Hospital. My strategic placement of the image helped reinforce Mr. Gupta’s leadership and humanitarian efforts.

Tech Graph Feature on Annova’s Expansion
I facilitated another Tech Graph feature on Annova’s expansion to a new office in Colorado, with the headline, “Annova Solutions Expands U.S. Operations with New Colorado Office.” This coverage helped establish the founders as forward-thinking leaders driving the company’s growth in the U.S. market.

YourStory Feature on Annova’s Founders
I secured a feature in YourStory where Vikas and Amit shared their journey in building Annova Solutions. The feature, titled “From Indore to the World: How Annova Solutions is Redefining Business Process Management,” highlighted their innovative approach and positioned them as pioneers in the BPM industry.

DGlobalist’s SELECT 200 Companies Feature
I managed Annova’s inclusion in the SELECT 200 Companies list by DGlobalist, Forbes. This feature recognized Annova’s global business potential, with Vikas and Amit positioned as visionary leaders steering the company toward international success.

Annova Solutions Feature in Tech Graph on SOC 2 Type II Certification: At Annova Solutions, I secured coverage in Tech Graph for the company’s attainment of SOC 2 Type II certification, with the headline, “Annova Solutions Attains SOC 2 Type II Certification, Strengthening Information Security Measures.” This feature positioned the founders, Vikas and Amit, as leaders prioritizing compliance and security in their business.